1Preamble
This Privacy Policy aims to inform users of the platform B-Smart Builder about how their personal data is collected, used, and protected in the context of using our three main services: Website Builder, System Builder and Video Builder.
By accessing our platform or creating an account, you acknowledge that you have read this policy and accept its terms. B-Smart Builder is operated by the company B-High-Tech & More, established in the United States. We apply high data protection standards, drawing in particular on Regulation (EU) 2016/679 (GDPR), for the benefit of all our users.
2Data Controller
The data controller for data collected on the site is:
Company
B-Smart Builder SAS
Registered office
42 rue de l'Innovation, 75008 Paris, France
support@bsmartbuilder.com
RCS
Paris B 902 547 318
3Personal Data Collected
As part of using our services, we collect several categories of data:
3.1 Identification Data
- Last name, first name, email address, password (encrypted)
- Company name, SIRET number (for business accounts)
- Postal address and phone number (optional)
3.2 Billing Data
- Bank details (processed exclusively by our payment provider Stripe)
- History of credit purchases on the platform
- Billing address
3.3 Technical and Navigation Data
- IP address, browser type, operating system
- Pages visited, visit duration, traffic source
- Session identifiers and cookies (see section 10)
3.4 Data Generated by AI Usage
- Prompts entered for site, system, or video generation
- Content, images, scripts produced by our artificial intelligence models
- Configuration preferences and history of created projects
4Processing Purposes
Your data is collected for the following purposes:
- Service Provision: creation and management of your account, generation of your sites, systems, and videos via our AI builders
- Contract Management : billing, tracking of credit purchases, customer support
- Product Improvement: anonymized statistical analysis to improve the quality of our AI models
- Communication: sending newsletters (with your consent) and service-related notifications
- Security: fraud prevention, abuse prevention, and protection against intrusion attempts
- Legal Obligations: retention of invoices, response to requests from authorities
5Legal Basis for Processing
In accordance with Article 6 of the GDPR, the processing of your data is based on the following legal grounds:
- Performance of the contract binding you to B-Smart Builder (Terms, credit purchase)
- Your consent for sending marketing communications and the use of non-essential cookies
- Our legitimate interest for securing the platform and improving our services
- Compliance with legal obligations (accounting, tax, judicial)
6Retention period
We retain your data for periods strictly necessary for processing purposes:
| Data category | Retention period |
|---|---|
| Active account data | For the entire lifetime of the account |
| Inactive account | 3 years after last login |
| Billing data | 10 years (accounting obligation) |
| Analytics cookies | 13 months maximum |
| Connection logs | 12 months |
| Prospects (without registration) | 3 years after last contact |
7Data recipients
Your personal data is intended for authorized internal services of B-Smart Builder. It may also be transmitted to technical subcontractors acting on our behalf, in strict compliance with GDPR:
- Stripe (Ireland) β online payment processing
- OVHcloud (France) β server hosting
- Mailjet (France) β transactional email sending
- OpenAI & Anthropic β AI model providers (anonymized prompts)
- Sentry β technical error monitoring
Each subcontractor is bound by a contract compliant with Article 28 of GDPR guaranteeing the protection of your data.
8Transfers outside the European Union
Some of our subcontractors (notably American AI model providers) may process your data outside the EU. These transfers are governed by the standard contractual clauses of the European Commission or by an adequacy decision (Data Privacy Framework for the United States).
We systematically ensure that appropriate safeguards are in place before any international data transfer.
9Your rights
In accordance with the GDPR, you have the following rights regarding your personal data:
| Right | Description |
|---|---|
| Access | Obtain a copy of the data concerning you |
| Rectification | Correct inaccurate or incomplete data |
| Erasure | Request deletion of your data ("right to be forgotten") |
| Restriction | Temporarily restrict processing |
| Portability | Receive your data in a structured format |
| Objection | Object to processing on legitimate grounds |
| Post-mortem directives | Define the fate of your data after your death |
To exercise these rights, contact us at support@bsmartbuilder.com. A response will be provided within a maximum period of one month. In case of dispute, you may file a complaint with the CNIL (www.cnil.fr).
10Cookie policy
Our platform uses cookies to ensure proper functioning and improve your experience. There are three types of cookies:
Essential cookies
Required for operation (session, authentication). No consent required.
Analytics cookies
Anonymous audience measurement via Matomo. Subject to consent.
Marketing cookies
Advertising retargeting. Disabled by default, subject to explicit consent.
You can modify your preferences at any time via the "Manage my cookies" button at the bottom of each page.
11Data security
B-Smart Builder implements appropriate technical and organizational measures to ensure the security of your data:
- TLS 1.3 encryption for all communications
- Password storage with Argon2 algorithm
- Two-factor authentication (2FA) available for all accounts
- Daily encrypted backups hosted in France
- Regular security audits and annual penetration testing
- Ongoing training of our teams on data protection
In the event of a data breach likely to result in a risk to your rights and freedoms, you will be informed as soon as possible in accordance with Article 34 of the GDPR.
12Policy changes
This Privacy Policy may be updated to reflect legal, technical or organizational changes. Any substantial modification will be notified to you by email at least 30 days before it takes effect.
The last update date appears at the top of this page. We invite you to consult this policy regularly.
13Contact & Data Protection Officer
For any questions regarding the processing of your personal data or to exercise your rights, you can contact our Data Protection Officer (DPO) :
DPO
Ms. Camille Berthier
support@bsmartbuilder.com
DPO - B-Smart Builder, 42 rue de l'Innovation, 75008 Paris
Supervisory Authority
CNIL - 3 place de Fontenoy, 75007 Paris
A question about your data?
Our team is at your disposal to answer all your questions regarding the protection of your privacy.
Contact us